Also known as clusters or networks, Syndicates are groups of suppliers or entities linked to one another through matching elements such as Directors, Shareholders, telephone numbers, emails and street addresses. With the use of daily computer scripts, O2O trawls through its databases and the internet at large to identify and compile syndicates which may then be explored interactively by our Analysts. At the time of writing, O2O's database contains visualizations for more than 1,000 different syndicates in China, many of them being serious criminal enterprises. In one of our largest recorded syndicates, more than 75 registered companies including traders and manufacturers were found to be under the control of one single family. This information was used to carry out multiple criminal raid actions and seizures in cooperation with China's PSB (Police Security Bureau.)
Supplier addresses and their Google (and Baidu) map coordinates are gathered from various online and offline sources before being imported and formatted in our internal database. With user defined filters, our system can plot the whereabouts of suspicious factories and warehouses across tens of thousands of suppliers in more than 250 Chinese cities. The user can then analyze and link back to a plethora of other usable intelligence including syndicate data, product listings, and international trade data.
QILMS (Quality Investigation Leads Metric Score)
QILMS is a proprietary computer algorithm developed by O2O to crawl our databases and prioritize targets for follow-up field investigation and enforcement. QILMS works by assessing up to 150 data points per target and assigning a cumulative score to each one. Targets that are more likely to result in a positive investigation or enforcement receive higher scores and prioritization. To assign the scores, QILMS makes the same deductions as a human analyst would—answering such questions as: “Is the supplier a registered company?”, “Do they claim to have a factory?”, “What type of products do they offer (counterfeit, trademark infringement, or gray market)?”, “How many addresses do they list?” “What is the likely veracity of those addresses?”, And “How much is their registered capital?”. For groups of hundreds or thousands of targets, this type of analysis could take a human months to complete— Whereas QILMS can do it in just a few minutes.
Smartphone App for Mobile Data Input and Incident Reporting
O2O arms its field investigators with a custom-made smartphone app for uploading investigative data and multimedia, directly to our internal database and client portal. Task-specific intake forms can be customized by non-technical project managers and can include requests for photographs, video, and audio recordings, as per the unique objectives of each case. The app is especially useful for market and trade show sweeps, where it is critical that we collect clean, consistent data about numerous retailers or exhibitors.
Online Client Portal
O2O's clients have access to a free, online dashboard and client portal system; designed to track and monitor al their online monitoring results with maximum efficiency and absolute accountability. Clients see what we see; every complaint in one place, with 100% transparency. And they get real-time updates from their Analysts. They can also create customized reports and access all their important files on-the-go!